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Tuesday 18 September 2012

Assignment Brief


Video

  • Preliminary exercise:
    Continuity task involving filming and editing a character opening a door, crossing a room and sitting down in a chair opposite another character, with whom she/he then exchanges a couple of lines of dialogue. This task should demonstrate match on action, shot/reverse shot and the 180-degree rule.
  • Main task:
    The titles and opening of a new fiction film, to last a maximum of two minutes. 

All video and audio material must be original, produced by the candidate(s), with the exception of music or audio effects from a copyright-free source. Both preliminary and main tasks may be done individually or as a group. Maximum four members to a group.
 
Each candidate will evaluate and reflect upon the creative process and their experience of it. Candidates will evaluate their work digitally, this evaluation being structured by the set of required questions below. This evaluation may be done collectively for a group production or individually.

Examples of suitable formats for the evaluation are: 

  • A podcast 
  • DVD extras 
  • A blog 
  • A powerpoint 
  • A website 
  • or a combination of two or more of the above

In all cases, candidates should be encouraged to see the evaluation as a creative task and the potential of the format chosen should be exploited through the use of imagesaudiovideo and links to online resources. Marks should be supported by teacher comments and may be supported by other forms such as audio or video presentations.

In the evaluation the following seven questions must be addressed: 

  1. In what ways does your media product use, develop or challenge forms and conventions of real media products? 
  2. How does your media product represent particular social groups?  
  3. What kind of media institution might distribute your media product and why?  
  4. Who would be the audience for your media product?  
  5. How did you attract/address your audience?  
  6. What have you learnt about technologies from the process of constructing this product?  
  7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? 

 
The production element and presentation of research and planning may be individual or group work (maximum group size is four candidates).

Where candidates have worked in a group, the evidence for assessment may be presented collectively but centres will still assess candidates on an individual basis for their contribution to aspects of the work, from planningresearch and production to evaluation
G321 is marked and internally standardised by the centre and marks are submitted to OCR by a specified date, a sample is then selected for external moderation. The unit is marked out of a total of 100 marks: 20 marks for the presentation of the planning and research60 marks for the construction20 marks for the evaluation.

Marking Criteria:

The centre will be expected to allocate marks according to four levels for each of three categories:

Research and Planning

Construction

Evaluation In arriving at a level for each category, teachers are advised to look for evidence of ‘best fit’. It is possible both for a candidate to be placed in different levels for each of the three categories and to receive quite different marks from other members of the same group responsible for producing an artefact, according to his/her contribution. Teachers are asked to support marks with written comments under the three categories on the assessment sheet.

In centres where there is more than one teacher involved in the marking, there MUST be evidence that internal standardisation has taken place to ensure a consistent rank order.


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